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With today’s dynamic Medicaid enrollment environment, healthcare consumers will continue to face challenges with plan navigation, and being closer to your members is more critical than ever. While strides have been taken to improve models and offerings to better deliver care to those who are hard to reach, gaps still need to be addressed. These care gaps result in suboptimal health outcomes and avoidable visits to the emergency room.
We must think of member engagement in new ways to meet these challenges. To truly meet members where they are, we should recognize that the key to opening doors, in many cases, can be found in the palm of their hand.
Our Solutions
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Program Design
Better health starts with better health engagement, and today’s healthcare consumer is mobile. With our proven methodology, we help you develop effective health engagement programs that promote health literacy while meeting key readability and suitability standards, offering program design from beginning to end tailored to your members’ specific needs.
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SMS Texting
98% of Americans own a smartphone, and over 95% of text messages are read within the first three minutes of receipt. (“USA Text Messaging Statistics 2022,” 2022). Leafpoint can offer your members valuable and effective two-way engagement via text messaging to member phones, whether it be member-wide communication, personalized reminders, or one-on-one call center interactions.
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Mobile Web Engagement
Mobile web applications extend engagement reach beyond texting. Designed to present a richer experience for your members via actionable content and personalized surveys, consumers are one click away from an informative and engaging mobile experience via a secure channel.
USA Text Messaging Statistics 2022. (2022, October 29). SMS Comparison. https://www.smscomparison.com/mass-text-messaging/2022-statistics/#:~:text=Text%20Message%20Open%2DRates%20%26%20Click,have%20a%2020%25%20open%20rate
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The Platform
The Leafpoint cloud-native platform is built to support HIPAA HHS CLAS standards and configured to ensure that your mobile messaging programs meet all requirements for data security, privacy, and legal compliance. Our platform is free of legacy technology, providing rapid development of engaging experiences in a fraction of the time compared to older and less-capable platforms.
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